Leasing, Reimagined

Led end-to-end social media strategy, content curation, and original content creation for The SIX13 Apartments, positioning the property as a design-forward residential destination. Developed a cohesive visual narrative highlighting the building’s coworking spaces, amenities, and lifestyle appeal, while driving consistent engagement across platforms. A central focus of the work was elevating The SIX13 Art Collective, spotlighting rotating artists and cultural programming. Notably featured internationally recognized artist Koketit, alongside a curated roster of guest creatives, reinforces the property’s identity at the intersection of art, design, and modern living.Executed content calendars, on-site shoots, and platform-specific campaigns to maintain a polished, editorial presence aligned with the brand’s aesthetic and audience.